November 14, 2017

AdWords Strategies – Part 2 – Increasing Your Page Position

There are many AdWords strategies to consider however the purpose of this Article is to help you understand why it is important to have a high […]
June 8, 2017

Advertising Tricks and Techniques

They Never Compensate For A Lack Of Confidence And Perceived Value In The Mind Of The Consumer Most business owners and marketers – maybe even you […]
April 20, 2017

Advantages of Social Media Marketing

In the world of business, marketing is essential. However, in our new digital age, traditional marketing is becoming increasingly inefficient, and a new form of marketing […]
February 18, 2017

Finding the Magical Viral Video Angle

I think most businesses wish they could find the “sweet spot” that would make consumers send their online video ad all across the web – to […]
January 19, 2017

Internet Marketing Strategy

Bayshore is the Internet Marketing solution, providing a complete Internet marketing strategy, promotion of a nationwide advertising. We can help you create a website, get the […]
January 9, 2017

Facebook Is Testing Out Mid-Roll Ads to Further Boost Its Video Revenues

Look out, YouTube. Facebook is trialing mid-roll ads for videos that are viewed for at least 20 seconds, according to a report today by Recode, which […]
October 30, 2016

Discover the Qualities of Making Great Corporate Videos

A lot goes into the creation of a successful corporate video. Not only must you convey a clear message, it must be done in a way […]
October 28, 2016

Amid Disappointing Sales, Bud Light Calls for an Early End to Its Rogen-Schumer Campaign

"The Bud Light Party" has ended a little earlier than expected. AB InBev wrapped up its Wieden + Kennedy campaign starring Amy Schumer and Seth Rogen […]
October 9, 2016

These West Coast Agencies Are Fearlessly Embracing Change as Advertising Evolves

New York has long served as the heart of the media and advertising industries. Los Angeles, by contrast, pumps out a steady flow of popular culture […]
September 19, 2016

Marketers Are Getting the Snapchat Targeting Data They Want. Will That Scare Off Users?

Having wowed advertisers at the Cannes Lions in June with the unveiling of its long-awaited ad tech platform, Snapchat has shown no signs of slowing down. […]
August 30, 2016

KLM's New Ads Have a Preposterously Simple Goal: To Tell You It's an Airline

To some extent, all brands seek to define themselves in ads. Airline KLM, however, takes this process to a reductive extreme in new work from agency […]
August 6, 2016

Snapchat's 7 Brand Partners for the Summer Olympics

Snapchat revealed today its seven official brand partners that will run ads in its Olympics content via dedicated Live Story and Discover channels: Sony Pictures, Walmart, […]
August 3, 2016

Flyer Printing – The Ultimate Guide to Flyers & Print Advertising

Print advertisements, such as color flyers, continue to generate cash flow and develop new revenue streams for virtually every industry. Every business that has developed into […]
July 1, 2016

Google Wants to Give You Better Control Over the Personalized Ads You See

Google is changing the way it stores the information it collects while also giving users the ability to update their privacy settings. The search engine giant […]
June 22, 2016

12 Social Media Marketing Myths

For brands, resistance to  social   media  is futile. Millions of people create content for the social Web on a daily basis. Your customers have been using […]
June 20, 2016

Ad of the Day: Cleveland Fans Are Stunned to Be Champs in Nike's Salute to the Cavaliers

The Cleveland Cavaliers have reached the playoffs 20 times in their 46-year history. But on Sunday night, they finally reached the promised land—winning the NBA title […]
June 8, 2016

2 Video Types To Stay Away From When Marketing On YouTube

With video marketing, you always want to put your best foot forward. Never do you want to just put out “mediocre” videos that are strictly designed […]
April 13, 2016

Why This Agency Is Taking a Tiny Version of Itself to College Campuses This Spring

The recruiting of summer interns is in full swing, and Minneapolis agency Solve might have the cleverest (and cutest) solution to finding eager would-be advertising practitioners. […]
March 18, 2016

Agency CEO's Downfall Leaves Ad Industry Questioning If It's Truly Left the Mad Men Era

Facing accusations that he made frequent jokes about rape, Jews and African Americans, JWT's global CEO resigned this week, marking an abrupt reversal by his company—and […]
March 18, 2016

Tips For a Creating an Engaging Social Media Marketing Campaign

If you’ve poked around any one of the vast number of social networks, then you have probably found that there is an online community for just […]
March 16, 2016

Ad of the Day: Guys With Comically Dry Skin Debut Dollar Shave Club's Skin-Care Line

Guys suck when it comes to skin care. Either they do nothing for their skin at all—leaving it dry, chapped and cracked—or they try to use […]
March 11, 2016

How to Add Video to Website – The Fast and Easy Way

Searching for a method on how to add video to your website? Did you know that you will need too convert the video that you just […]
March 8, 2016

Kraft Mac & Cheese Secretly Changed Its Recipe, and Is Proud Nobody Noticed

If you were among the junk-food fans anxious that a more natural Kraft Macaroni & Cheese would be less tasty, lay your worries to rest: You […]
March 5, 2016

Advertising Headlines and How to Write Them

1. Attract prospects with your headline Use your headline as a flag to attract readers who are interested in your product. If you are selling a […]
March 4, 2016

Friends Strip Down in an American Diner to Plug This French Home-Delivery Food Service

A few years ago here in Paris, people were hard-pressed to find a food delivery service. This changed with the launch of Allo Resto, which enabled Parisians […]
February 29, 2016

Benicio del Toro Would Like to Remind You Who He Is in Self-Mocking Heineken Ads

Benicio del Toro has a problem. The Oscar-winning actor is famous, charming and rife with rugged good looks—yet the public still confuses him for other leading […]
February 28, 2016

4 Benefits of Social Media Marketing

The importance of Social media in marketing cannot be over emphasized. It is easy to believe that social media is nothing more than the latest craze; […]
February 25, 2016

Can Steinway Lure a New Generation of Piano Lovers and 'Cultured Achievers'?

Maroon 5 keyboardist Jesse Carmichael is a pretty Zen kind of guy, at least that's the way he's portrayed in a new 90-second online video for […]
February 24, 2016

Nadav Kander Photographed Faceless Portraits for These Powerful Suicide Prevention Ads

London-based photographer Nadav Kander, whose stunning portraits over the years have included President Obama and David Lynch, among many others, has shot a simple and powerful […]
February 23, 2016

Advertising – Summary

Principle of an advertising is to keep it short & simple, yet effective. It can be summarized as follows. ‘To show, don’t tell’ This means that […]
February 23, 2016

This Delightfully Weird Ad for Bread Has an Fun Yet Haunting Vision of a Sustainable Future

Turns out cockroaches won't be the only form of sustenance to survive the pending climate apocalypse. Decades from now, the survival of the human race may […]
February 20, 2016

What Is Social Media Marketing?

Social media marketing is a completely new, but vital part of online marketing that has taken off in the last few years. A brief definition of […]
February 19, 2016

Why a Mainstream Fashion Advertiser Like Diesel Decided to Go Big on Pornhub

If you're one of Pornhub's 60 million daily visitors, you might be wondering why you saw ads this month for clothing brand Diesel rather than, say, […]
February 19, 2016

Pepsi Is About to Unleash Emojis on Its Bottles and Cans Globally This Summer

Coca-Cola famously did its names on bottles. Now, it's Pepsi's turn to execute a big, fun packaging idea—with a "PepsiMoji" campaign set to launch in 100 […]
February 19, 2016

4 Tips That Would Prevent You From Having A Compromised Animated Explainer Video Quality

Animated Explainer Videos are extremely effective in putting across your message in a comprehensible manner. The real challenge, however, lies in making sure that the quality […]
February 19, 2016

Can This Thai Lager Convince American Millennials It’s Not Just Another ‘Asian Beer’?

If you've dined in one of the 5,000 or so Thai restaurants in the U.S. (and bothered to check its beverage selection), you may have noticed […]
February 18, 2016

Adding Video to Your Website

Because of recent technological advances online videos are very popular on today’s internet. The number of sites that provide access to high quality online videos is […]
February 17, 2016

Guerilla Marketing Examples & Guerilla Advertising Strategies For Sales Professionals

Guerrilla Marketing- is a phrase coined by Jay Conrad Levinson as a take no prisoners way of marketing (not to be confused with prospecting tactics taught […]
February 17, 2016

Here’s How Neuroscience Can Help Improve Mobile Marketing

Since the beginning of time, the mind has been a mystery. Since the beginning of advertising, humans have tried to solve it. But it's only been […]
February 16, 2016

10 Tips For Writing a Captivating Explainer Video Script

A 60-seconds explainer video’s script (ideally) accommodates only upto 160 words. Therefore, it is quite a task to identify what to write in a script and […]
February 15, 2016

What’s Your Brand’s Story?

Every brand has a story. Everyone wants to be part of a story. Being human means living a story. That means all your customers, prospects, employees […]
February 15, 2016

Best Video Format For The Web

Do you know what the best video format for the web is? If not then you should. If you’re an internet marketer and you’re considering using […]
February 14, 2016

Facebook Advertising Strategies for Local Marketing

For some time it seemed that only those who had online businesses or digital products were found utilizing the internet for marketing purposes. It’s so very […]
February 14, 2016

How To Create a Promotional Video

With the help of the internet companies managed to increase their audience by trading on a global scale using a website, online marketing, social media and […]
February 14, 2016

Business Advertising Strategies For Home Businesses

Getting the Word Out with Power and Persuasion A well defined business  advertising   strategy  is the key to home business success. All home businesses need to […]
February 14, 2016

The Psychology of Advertising

On why it is important to understand mass psychology and the psychological processes of cognition for any successful advertising endeavor… Advertising has been a form of […]
February 14, 2016

A Brief History of Television Advertising

It All Began With Radio Broadcasting was originally developed as a means for companies to sell radios. But once commercial entities realized that many households were […]
February 12, 2016

NASA's Gorgeous New Space Tourism Posters Are Retro-Futuristic and Fantastic

Between Interstellar and The Martian, NASA's enjoying a banner pop culture revival. To tap into that growing awareness of what lies before us, the space agency's […]
February 12, 2016

How Brands Are Harnessing James Harden's Irresistible Millennial Appeal

James Harden is fast becoming the go-to star for millennial-savvy brands. In the run-up to Taco Bell's Super Bowl commercial, the hirsute Houston Rockets guard helped […]